Who We Are

With the mission to position Sapporo as a global city of choice for people and events, we match academics, businesses, and event professionals with possibilities in Sapporo.

How We Can Help


For the Best of Japan
head North


A Visitor and Delegate’s Favorite

When it comes to business events indeed, Sapporo has many assets up its sleeves, starting with a wealth of knowledge in many areas of endeavors, as well as all the facilities you can expect in a fast-growing environment.


The Capital of the North

Located in one of the snowiest parts of the world (takes full advantage of its frosty weather), with a population of 1.9 million, Sapporo plays a dominant role as the economic and cultural center of Hokkaido.

Powered by Nature

The most special of Japanese cities maybe – its location on an island, which has 22% of the country’s landmass, but only 5% of its population, has a lot to do with it, is home to some of the world’s most breathtaking landscapes, unique wildlife, and year-round outdoor pursuits.

For Dedicated Foodies

A longtime champion of local production - local consumption, with an overwhelming food sufficiency rate of over 200%, the highest in Japan, earned the region its reputation and brand value as Japan’s food base.

Major Events Portfolio

Sapporo gained international prominence when it was chosen to host the 1972 Winter Olympic Games. Since then, it has gone from strength to strength, and not only in the field of sports or because of its breweries.

Getting Around

A Smart City

Apart from its compact structure, Sapporo boasts an efficient public transport system, providing easy access in and around the city.

Gateway to

New Chitose Airport

Sapporo is connected by a number of international routes, while it is only a 1.5 hour flight away from Tokyo - one of the world’s busiest air routes.



Hokkaido University

Found in 1876, Hokkaido University is one of the top universities in Japan that conducts world-leading education and research.



Sapporo Convention Center

Chief among the venues, Sapporo Convention Center boasts a wide range of meeting space catering to all kinds of conferences and events.



Okurayama Ski Jump Stadium

Sapporo’s iconic landmark, the 1972 Sapporo Winter Olympics site, also happens to be one of our unique event spaces.


Neighboring Areas


A Secret Retreat

Sapporo’s secret retreat, Jozankei is a hot spring resort area with 150 years of history, a variety of facilities, from high-end hotels to traditional Japanese inns, and beautiful scenery that changes with the seasons.


A Charming Port

Otaru is a port city with retro architecture and a nostalgic atmosphere, and is home to many types of craftsmen, such as glassworkers and music box makers. The city is filled with art, history, and of fresh seafood, of course.


A Town of Scotch

The birthplace of Japan’s first ‘Scotch’ whisky, Yoichi is a small town neighboring Otaru. The Nikka Whisky Yoichi Distillery offers whisky tastings as well as tours of the facility.


A Snow Resort

Niseko is a resort destination (always in season) famous for outdoor activities, with visitors traveling from all over the world seeking the Niseko diamond dust, or powder snow.